Worried about cost of website design? 5 tips…

The first question we hear as website designers and developers is, “How much is it going to cost?” To which we reply, “That depends on what you want.” And it really does! But sometimes we play along. “So just give me a ballpark. How much do you charge per hour?” What I hope to help […]

Read More

Why Rainbows suck, a lesson in contrast

Rainbows themselves don’t suck; I’m a big fan of actual rainbows after rainstorms as well as the Muppets’ song. But when you try to work rainbows into a logo or a repeating graphic, they are problematic because you’ve left no ground for contrast. What’s the big deal about contrast? Let’s look at the most contrast, […]

Read More

Let’s Dream Big and Be Ready when the Robots Take Over

My response to the idea of a Guaranteed Minimum Income has been a flat “No!.” But yesterday, one of my favorite people gave me a new perspective on it. He explained that it’s Bill Gates and other luminaries who understand that automation is going to kill jobs such as hotel receptionist, bartender, room service, and even blackjack […]

Read More

Friends don’t let friends draw without a reference photo

Because my heart goes out to anyone who is learning to draw,  I’m sharing this embarrassing moment from my sketchbook. On the left, my Picasso-esque woman is a freehand sketch, straight out of my head. (A Psychologist could have a field day with it!) On the right, what you see is the result of quickly […]

Read More

If Designers could be like Dental Hygienists…

As I was struggling not to choke on the drool pooling in the back of my throat, while the chipper Dental Hygienist poked pointy instruments into my mouth, my brain went where it always does…how can I use this as a Designer? I thought, “How can we get our clients and co-workers into a similar […]

Read More

Red flag: what if someone…

One of the biggest enemies of clear, effective design is the statement: “what if someone asks us…fill-in-the-blank.” All of us have been in meetings and heard this statement in one form or another. It can go something like: But what if someone thinks we are open on holidays? But what if someone demands that we […]

Read More

“Design It Before You Build It” talk available

Kay Newman is available to speak at your event on the topic “Design it before you build it.” Benefits include: Save money on development Build it right the first time Avoid frustration of both customers and staff Contact kaymnewman@gmail.com to get more details and schedule a talk.

Read More