7 Core Ideas about Personas and The User Experience by Jeff Sauro Personas are not what people tell you about themselves; they are observations and descriptions of why (motivation) a person does what he/she does. 1. Personas predate UX Research 2. A persona is not a hypothetical customer invented by the marketing department 3. A […]
Preparing for User Research Interviews: Seven Things to Remember by Michael Hawley Excerpt: Seven Interview Best Practices Set proper expectations. Shut up and listen. Minimize biased questions. Be friendly. Turn off your assumptions. Avoid generalizations. Don’t forget the non-verbal cues.
User and Task Analysis for Interface Design: JoAnn T. Hackos, Janice C. Redish:
People are experts at what they do – but are unable to articulate their own work practice Contextual Design: The Encyclopedia of Human-Computer Interaction, 2nd Ed.
All the talk about “anthropology” obscures the fact that all development teams should do field studies, and that teams can run studies on their own, without hiring a bunch of PhDs. Summary: Field studies should emphasize the observation of real user behavior. Simple field studies are fast and easy to conduct, and do not require […]